Clasado to attend Arab Health 2025

Clasado is gearing up to attend Arab Health 2025, taking place 27-30 January at Dubai World Trade Centre. The event, now in its 50th year, brings together over 60,000 healthcare professionals from more than 180 countries, to explore the future of nutritional product development across the Middle East market and beyond.

Annika Malmros, Director of Business Development at Clasado, will represent the company at the event. Annika leads Clasado’s business development initiatives across Europe, the Middle East and Africa, focusing on expanding the company’s commercial reach and enhancing strategic partnerships.

“We’re starting the year as we mean to go on – engaging with the market and opening new dialogue with formulation teams. Arab Health 2025 represents an excellent opportunity to explore strategic partnerships in this dynamic and fast-paced market and make gut health support more accessible than ever before,” said Annika.

“With increasing consumer focus on better everyday health and microbiome-centric wellness solutions, the role of scientifically backed prebiotics has never been more important. As the developer of Bimuno® GOS, the most comprehensively studied prebiotic ingredient in its category, we look forward to connecting with the market at Arab Health 2025 and discussing how our expertise can support new product development.”

Alongside networking opportunities, Arab Health’s comprehensive programme includes key learning sessions designed to boost collective knowledge around health and nutrition. The event provides an ideal platform for formulators to explore the growing role of prebiotics in supporting gastrointestinal, immune and cognitive health.

Anneka added: “Today’s health consumers have made it loud and clear – gut health is a top priority and we’re in a perfect position to support formulators in reaching this market. Bimuno GOS continues to lead the category in scientific backing, supported by over 125 scientific publications including more than 20 clinical trials, perfectly meeting the demand for proven efficacy.” Attendees wishing to connect with Annika at Arab Health 2025 and arrange a meeting to discuss Bimuno GOS and the potential of prebiotics, are encouraged to get in touch at clasado.com/contact-us.